19 Jun
Why does Craigslist, a Web site that looks like a tribute to the Web of the ’90s, remain popular in a world that increasingly values well-crafted, beautiful user experiences? My multifaceted answer to this question is that Craigslist leverages several concepts that aren’t generally factors in mainstream product design. These factors include relatable flaws, the freedom to think hard, goal-driven visual nonchalance, effort justification, and social-penetration theory. I’ll discuss each of these in turn.
Check out the rest of this topic over at my UXmatters column.
I create usable, enjoyable digital experiences driven by a design thinking process and guided by the needs and desires of internal and external stakeholders. I draw upon my past experience in startups, freelancing, and consulting, as well as the wealth of user experience knowledge I have gained throughout my M.S. in Human-Computer Interaction and M.S. in Information Design & Strategy journeys. From concept to launch, I incorporate full-cycle UX tools & methodologies and am continually excited by future opportunities to play my part in delivering innovative digital solutions.
Using design to connect people, product, and business
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Email: dash@alum.northwestern.edu
Phone: +1 312 478 7147
uxDash