23 Oct
“Good design patterns require a foundation of thorough user research, usability testing, and iterative design refinements. Fortunately, other companies—particularly early promoters of particular design patterns—have sometimes laid the groundwork for us. Depending on the perceived level of risk in implementing a new design pattern, it could be advantageous to simply sit back and see what happens when the developer of a competitive product tries something new. The efficacy of waiting and following, however, is highly dependent on the number of competitors within a product space and how much influence they have over society.”
Read more over at my UXmatters column.
I create usable, enjoyable digital experiences driven by a design thinking process and guided by the needs and desires of internal and external stakeholders. I draw upon my past experience in startups, freelancing, and consulting, as well as the wealth of user experience knowledge I have gained throughout my M.S. in Human-Computer Interaction and M.S. in Information Design & Strategy journeys. From concept to launch, I incorporate full-cycle UX tools & methodologies and am continually excited by future opportunities to play my part in delivering innovative digital solutions.
Using design to connect people, product, and business
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Email: dash@alum.northwestern.edu
Phone: +1 312 478 7147
uxDash